Sue PittsAug 12, 20092 minMy Gripe With Word Of Mouth AdvertisingWhen I ask new or established businesses how they plan to market their products or services they answer “…mostly through word of mouth”....
Sue PittsJun 5, 20092 minWord Up: The skinny on word-of-mouth marketingEverywhere you turn for marketing advice, you’ll hear how important word-of-mouth marketing is. Start-up business owners even list this...
Sue PittsJan 20, 20092 minPresident Obama’s Internet CampaignIt may be a stretch to say that President Elect Barack Obama’s Web 2.0 tactics during his campaign was the single factor in his win, but...
Sue PittsDec 15, 20082 minBut is it marketing?Okay, choir, heads up. The sermon is about to begin. A marketing plan is more than an advertising campaign. All together now, a marketing...