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    What is Your 2018 Marketing Plan?
    Sue Pitts
    • Jan 19, 2018
    • 2 min

    What is Your 2018 Marketing Plan?

    Without customers, your business would not survive. To attract and retain customers, your business needs to understand the value of...
    3 views0 comments
    Is That Elephant in the Room Staring You Down?
    Sue Pitts
    • Jan 2, 2018
    • 1 min

    Is That Elephant in the Room Staring You Down?

    The new year is full of new hope and expectations.  The new year also brings the headache and deadlines of taxes to small businesses. ...
    4 views0 comments
    Small Business Online
    Sue Pitts
    • Oct 17, 2017
    • 1 min

    Small Business Online

    Join Iowa Western Small Business Development Center and Google for an expert-hosted workshop for your small business. Learn how to get...
    2 views0 comments
    Government Contracts
    Sue Pitts
    • Jul 25, 2017
    • 2 min

    Government Contracts

    Welcome to government contracting! U.S. federal government contracts represent tremendous sales and revenue opportunity for small...
    1 view0 comments
    Growth Forecasting
    Sue Pitts
    • Mar 20, 2017
    • 2 min

    Growth Forecasting

    Maintaining your momentum means looking forward even as you focus on the present. Growth forecasting and planning are critical to your...
    2 views0 comments
    Sell A Business
    Sue Pitts
    • Feb 21, 2017
    • 1 min

    Sell A Business

    If you decide that selling your business is the right exit strategy for you, be sure that you cover all your bases. In order to sell a...
    1 view0 comments
    Advertising Basics
    Sue Pitts
    • Nov 15, 2016
    • 1 min

    Advertising Basics

    Think you have a great product? Unfortunately, no one’s going to know about it unless you are doing advertising. Advertising, if done...
    2 views0 comments
    Shop Small
    Sue Pitts
    • Nov 8, 2016
    • 2 min

    Shop Small

    Small Business Saturday is only a few short weeks away. How prepared is your Small Business for people to shop small? Small Business...
    1 view0 comments
    Sales Strategy
    Sue Pitts
    • Oct 13, 2016
    • 2 min

    Sales Strategy

    If your business involves selling a product, you are probably looking for ways to improve sales. A sales strategy will focus your efforts...
    1 view0 comments
    Small Business Growth
    Sue Pitts
    • Jun 21, 2016
    • 2 min

    Small Business Growth

    For those of you who have already successfully started a business and are ready to take the next step, you may be wondering what you can...
    1 view0 comments
    Top 4 Mobile Card Readers for Small Business
    Sue Pitts
    • Sep 28, 2015
    • 2 min

    Top 4 Mobile Card Readers for Small Business

    The ability to make sales and process credit card transactions anywhere and at any time is a necessity for many small business owners....
    0 views0 comments
    EMV Cards and Chip Technology
    Sue Pitts
    • Aug 11, 2015
    • 2 min

    EMV Cards and Chip Technology

    Is your small business prepared for the upcoming switch to EMV debit and credit cards? The deadline is October 1, 2015, and all...
    0 views0 comments
    E-mail Marketing | 4 Ways to Attract & Retain Subscribers
    Sue Pitts
    • Jun 9, 2015
    • 2 min

    E-mail Marketing | 4 Ways to Attract & Retain Subscribers

    In today’s plugged-in society, e-mail marketing is an important component of your overall marketing strategy. Done right, you attract and...
    0 views0 comments
    Pricing Strategy | Higher Quality vs. Lower Price
    Sue Pitts
    • Feb 4, 2015
    • 2 min

    Pricing Strategy | Higher Quality vs. Lower Price

    Determining how to price your products and services is a tough decision all entrepreneurs face. Small business owners — especially those...
    1 view0 comments
    Holiday Sales Tips | Competing Against Big Box Retailers
    Sue Pitts
    • Dec 15, 2014
    • 3 min

    Holiday Sales Tips | Competing Against Big Box Retailers

    The holiday season is officially upon us, which means shoppers scrambling to buy gifts for their loved ones — and sales opportunities...
    2 views0 comments

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    Iowa Western Community College

    2700 College Road

    121 Ashley Hall (Park in Ashley Hall Visitor Parking)

    Council Bluffs, Iowa 51503

    712-325-3350

    Sue Pitts - spitts@iwcc.edu

    Michael Mitilier - mmitilier@iwcc.edu

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    Funded in part through a cooperative agreement with the U.S Small Business Administration (SBA). All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA

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