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SBA’s ARC loan offers short-term financial relief
From the Small Business Association’s Website: If your small business is stressed meeting expenses during these economic times, the U.S....

Sue Pitts
Jun 30, 20091 min read
Word Up: The skinny on word-of-mouth marketing
Everywhere you turn for marketing advice, you’ll hear how important word-of-mouth marketing is. Start-up business owners even list this...

Sue Pitts
Jun 5, 20092 min read
Familiarity may just breed contempt
We all know the old saying about familiarity, but I have been thinking about it differently based on a conversation I had last week. I...

Sue Pitts
May 18, 20091 min read
The doors are closed, but did the business fail?
Last Friday’s Big O conference created lots of buzz about failure for entrepreneurs. What was most compelling to me was to hear the...

Sue Pitts
May 12, 20091 min read
Surprise and delight your customers with uncommon courtesy
We hear every day how busy everyone is. We’re busy, our friends our busy, our family members are busy, and on it goes. Guess what? No...

Sue Pitts
May 6, 20092 min read
What I learned from my audit
This week, my small business records were audited for three years for state sales and use taxes. I learned some important lessons from...

Sue Pitts
Apr 29, 20091 min read
Need Money For Your Small Business?
Yes. Times are tough and businesses bottom lines are suffering. I am seeing even the strongest businesses taking a double take at...

Sue Pitts
Mar 27, 20092 min read
Rising To The Top
As a Small Business Development Center Director for Southwest Iowa, I tell ALL of the businesses and start-ups that I work with that they...

Sue Pitts
Mar 25, 20093 min read
Now more than ever, be wary
Remember how your mom used to tell you that if something seemed to good to be true, it probably was? In today’s information-overloaded...

Sue Pitts
Mar 23, 20091 min read
Those darn business cards
Three times in the past week, I’ve been at meetings where I wanted to hand out my business cards. Three times in the past week, I’ve...

Sue Pitts
Mar 12, 20091 min read
Which phase is your business in?
According to entrepreneur and author Jay Goltz, businesses go through three stages: start up, throw up and grow up. In the March edition...

Sue Pitts
Mar 1, 20092 min read
When prices go up, tell the truth
For the last nine years, my business purchased a spot on a search engine-type Website to help potential customers find us. In the first...

Sue Pitts
Feb 10, 20092 min read
President Obama’s Internet Campaign
It may be a stretch to say that President Elect Barack Obama’s Web 2.0 tactics during his campaign was the single factor in his win, but...

Sue Pitts
Jan 20, 20092 min read
The Fountains Ballroom, Glenwood Iowa
Tragedy struck very close to home for me and many residents of the Glenwood and Council Bluffs area. The Fountains Ballroom, a fabulous...

Sue Pitts
Dec 19, 20082 min read


New Marketing
Digital marketing gives small businesses an opportunity to engage customers in a one on one conversational and interactive experience. ...

Sue Pitts
Dec 16, 20081 min read
But is it marketing?
Okay, choir, heads up. The sermon is about to begin. A marketing plan is more than an advertising campaign. All together now, a marketing...

Sue Pitts
Dec 15, 20082 min read


Lost and Found
So here is the problem. I lose things. And so does my family. Things like phones, coats, DVDs, etc. We typically travel over 1000...

Sue Pitts
Dec 2, 20082 min read


Who Needs A Business Plan?!
In my opinion, ALL individuals starting a new business should have some “form” of a plan. The form could be a 150 page formal plan with...

Sue Pitts
Dec 1, 20082 min read
Own your own stuff
Times must be tough. I’ve heard from several business owners in the past few weeks that they are suddenly receiving past due notices from...

Sue Pitts
Nov 19, 20082 min read
Practice What You Promise
I love everything that is marketing and am eager to get ideas and usually will spend time learning everything I can from anyones’...

Sue Pitts
Nov 10, 20082 min read
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