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Writer's pictureJosh Baker

Tip # 18: Cybersecurity for Small Businesses: Staying Safe During the Holiday Season




The holiday season is one of the busiest times of the year for small businesses, with increased sales, festive promotions, and eager customers. Unfortunately, it’s also a peak season for cybercriminals looking to exploit the uptick in online activity. From phishing scams to malware attacks, the threats to your business's data and finances are real. In this blog post, we’ll explore key cybersecurity measures small businesses can implement to stay safe during the holiday rush and beyond.


1. Recognize Seasonal Cyber Threats

The holiday season brings a surge in online activity, making it an attractive time for cybercriminals. Be aware of these common threats:

  • Phishing Emails: Fraudulent emails posing as holiday promotions or urgent customer inquiries.

  • Fake Payment Requests: Scammers may impersonate suppliers or customers to request fraudulent payments.

  • Increased Malware Activity: Cyberattacks often spike during busy seasons when businesses are distracted.

Tip: Train your team to recognize suspicious emails and avoid clicking on links or downloading attachments from unknown sources.


2. Secure Your Payment Systems

With an influx of transactions, ensuring your payment systems are secure is critical.

  • Use Trusted Payment Gateways: Partner with reliable payment processors that offer fraud detection.

  • Encrypt Data: Protect customer information by encrypting payment and personal data.

  • Enable Multi-Factor Authentication (MFA): Add an extra layer of security to payment systems to prevent unauthorized access.

Tip: Regularly audit your payment processes to ensure compliance with the latest security standards.


3. Update and Monitor Your Systems

Outdated systems and software can be an open door for cyberattacks.

  • Install Updates: Ensure all software, including point-of-sale systems, is up-to-date with the latest security patches.

  • Monitor Network Activity: Use tools to track unusual login attempts or data transfers during busy periods.

  • Backup Data Regularly: Protect your business from data loss by scheduling regular backups to secure, offsite locations.

Tip: Automate updates and backups to reduce the risk of human oversight during hectic holiday operations.


4. Protect Customer Data

Your customers trust you with their personal and payment information. Safeguarding it is both a legal and ethical responsibility.

  • Comply with Data Protection Laws: Understand and follow regulations like GDPR or CCPA, if applicable.

  • Use Secure Wi-Fi Networks: Ensure your business network is encrypted and password-protected.

  • Educate Customers: Encourage customers to shop securely by avoiding public Wi-Fi and ensuring your website uses HTTPS.

Tip: Display your commitment to cybersecurity visibly on your website to build trust with your customers.


5. Prepare for Social Engineering Scams

Cybercriminals often use social engineering tactics during the holidays to trick employees into divulging sensitive information.

  • Verify Requests: Double-check any unexpected requests for sensitive information or fund transfers.

  • Conduct Cybersecurity Training: Regularly train your team to recognize and respond to potential scams.

  • Establish Protocols: Create clear procedures for handling customer data and financial transactions.

Tip: Encourage a “think before you click” culture to minimize the risk of human error.


The holiday season is a time for celebration and business growth, but it’s also a time to stay vigilant against cybersecurity threats. By recognizing seasonal risks, securing your payment systems, updating your technology, and educating your team, you can protect your small business from cyberattacks. And remember, the SBDC is here to support you in safeguarding your operations, so you can focus on making this season a successful one for your business.

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