E-mail Marketing | 4 Ways to Attract & Retain Subscribers
In today’s plugged-in society, e-mail marketing is an important component of your overall marketing strategy. Done right, you attract and...
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Sue Pitts
- Feb 17, 2015
- 3 min
Logos | How To Create a Logo for Your Small Business
As a small business, your logo is your main identifying mark. It portrays what you stand for as a company; is one of the first things...
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Sue Pitts
- Dec 9, 2014
- 4 min
5 Steps to Marketing Strategy for 2015
As a small business owner you may feel that the marketing tactics that you are doing do not work or do not give you immediate results for...
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Sue Pitts
- Dec 5, 2014
- 4 min
SEO – Back To Basics
Many of my clients are still unaware of what SEO is or why it matters to their small business… so I am posting this to go back to basics....
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Sue Pitts
- May 24, 2010
- 1 min
What’s your motto?
by Julie Mierau We all know that physicians pledge to “first, do no harm.” But do you know Google’s company motto? “Don’t be evil.” Yep,...
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Sue Pitts
- May 11, 2010
- 2 min
Tips to Heat Up your Summer Business
1. Hire some help! – School is out and kids are smart. Especially with computers and the internet. Hire one for the summer and have...
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Sue Pitts
- May 3, 2010
- 1 min
Don’t pass over your current customers to get new ones
Maybe it’s just me, but I get really annoyed when a business or organization I do business with offers special deals for new customers...
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Sue Pitts
- Jan 21, 2010
- 2 min
Branding boiled down to three simple questions
Everybody’s talking about branding these days. Marketing consultants want to charge companies to create brands — and sometimes rightfully...
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Sue Pitts
- Dec 31, 2009
- 1 min
Optimize For Mobile Users
The one thing I noticed is that on email, texts or websites, phone numbers that are viewed on a smart phone are automatically activated...
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Sue Pitts
- Oct 20, 2009
- 2 min
What Can Facebook Do For Your Business?
Hopefully at this point you have at least a facebook account where you socialize with friends and family. You may also have a Linked In...
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Sue Pitts
- Oct 19, 2009
- 2 min
Can Social Media Marketing Work For Your Small Iowa Business?
How do you buy products and services today? What is the first couple of things that you do to begin the process? I am guessing that some...
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Sue Pitts
- Sep 15, 2009
- 1 min
Social Media Toolkit: The Nuts
Social Media Toolkit: The Nuts & Bolts of Your Social Media Strategy Posted using ShareThis #SmallBusiness #Socialmarketing #Entrepreneur...
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Sue Pitts
- Sep 14, 2009
- 1 min
To Blog or Not to Blog
The main reason is to provide interesting, useful and frequent content to your customers, potential customers, industry experts, media,...
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Sue Pitts
- Sep 3, 2009
- 2 min
5 businesses for today’s economy
I do a lot of reading, thinking and brainstorming on ideas for small business in small communities like Council Bluffs and across...
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Sue Pitts
- Aug 24, 2009
- 2 min
Is barter good for your business?
Want to trade accounting services for goat cheese? How about bike repairs for graphic design? Advertising for overnight accommodations?...
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Sue Pitts
- Aug 3, 2009
- 1 min
Searching Locally
In the next few days/weeks I will focus on some tips and observations that I have picked up in the last very busy months. In the mean...
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Sue Pitts
- Jun 5, 2009
- 2 min
Word Up: The skinny on word-of-mouth marketing
Everywhere you turn for marketing advice, you’ll hear how important word-of-mouth marketing is. Start-up business owners even list this...
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Sue Pitts
- Dec 15, 2008
- 2 min
But is it marketing?
Okay, choir, heads up. The sermon is about to begin. A marketing plan is more than an advertising campaign. All together now, a marketing...
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Sue Pitts
- Nov 10, 2008
- 2 min
Practice What You Promise
I love everything that is marketing and am eager to get ideas and usually will spend time learning everything I can from anyones’...
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Sue Pitts
- Oct 24, 2008
- 1 min
21 Days
In the midst of everyday tasks of general business housekeeping and putting out fires, business owners always have those “big picture”...
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